Nissan and Toyota dispute the highest sales numbers, again


Nearly one month ago, you probably came across confusing adverts, du déjà vu in the sales of motor vehicles. Both Nissan and Toyota were claiming for having recorded the highest sales of vehicles for the year 2012 via their respective representatives ABC Motors and Toyota (Mauritius).

Adverts (17 Jan 2013):



Points to note

Toyota’s advert:

  • Figures obtained from the National Transport Authority (NTA) (link included. The site is currently inaccessible without authorized access, yet no registration screen is available!)
  • Concerns the “registration of new vehicles” only

Nissan’s advert:

  • Figures obtained from the Motors Vehicles Dealers Association (MVDA)
  • No mention about state of vehicles sold

The 100% “official” of the official figures…

Finally, the MVDA came up with an official communique today, showing Toyota at the top of the list for the year 2012:


And for those who want the complete list *Please note the remarkable sales of Kia while Honda is nearly at the bottom*:


Strangely, none of their numbers have exact matches. On the other hand, will Nissan try to counter attack or it will just keep calm about their marketing campaign? And  finally, can we expect the NTA to come up with a communique? I don’t think they will ever bother, especially after being so careless the last time they emitted communique in regards to the introduction of the yellow licence vehicle plates, previously fixed for 1st July 2011!

Update: Dinesh R, a friend reminded me of this fact: some days back, ABC Motors removes itself from the MVDA. Hehe, surely something cooking in there. Sounds fishy.

4 thoughts on “Nissan and Toyota dispute the highest sales numbers, again

Add yours

  1. Er, if I may, Iframac is also proclaiming itself as No.1 VEHICLE dealer in Dodoland.

    By including cars, buses, trucks and boats, and cycles and everything motorised in its definition of the word “vehicle”.

    And the association of advertisers (AAA, is that it?) is still silent about it…

    Ki li dir: Gopialand or not?


  2. A la fin kiété sa? “L’école des fans” (dé bann mark loto)!
    Zot tou in gaigné, zot tou inn fer number one. Korek? Zot tou pran mem kado retourne lacaz! 😀


  3. ena enta magouille concernant nombre vente vehicule. sa nombre zot p publier la: eski li pren en charge vehicle recond et vehicule lagence OU nek vehicules lagences OU nek vehicules recond.

    tout sa rouler mo habituer rouler la, dernierment preske tou toyota/nissan mo p trouver reconditioned et pas lagence et surtout taxi 😀 , mais bien tigite ki lagence et c ban haut fonctionaires ki p roule sa. Kia seul marque mon trouv pli beaucoup loto kin tirer depi lagence et ban middle class family et higher ki p roule kia.

    normalement lagence dire zot pena narien pou fer concernant recond akoz zot pas conne letat masine la mais kan ena pou rode chiffres daffaires pou ene publicitE, la desuite zot pren loto recond la osi ensam ar zot..

    @google-364ece096841439f595e156d955a01e4:disqus : when did iframac claim no.1, as far as i remember, 300 cars in 3 days doesn’t make them no.1.

    if we go by the figures-

    NTA : toyota 1348 and nissan 1385 (mauritius)
    MVDA: toyota 1351 and nissan 1299 (mauritius and rodrigues)

    point to be noted, so in addition to the state of vehicle whether new or recond, the country also does matters!

    mauritius c’est un plaisir.


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