While dressing up for work earlier today, I flashed back at how different life was as compared to some years ago. I'm not talking about the endless hours of overtimes. It is more about how my dress code changed and consequently, my wardrobe too.
Do trademarks play an important role in launching new concepts/trends?
While reading the latest post from Doorgesh's blog, I came across this interesting topic. What would have happened if new concepts/trends were launched by small companies? Big trademarks can indeed afford to innovate in various ways, lets see why and how.